BabyPlus

I absolutely love the Proctor and Gamble commercials being shown during the Olympics thanking moms for everything they have done.  I think all moms deserve a little extra thanks now and then, too!  

These families sacrifice a tremendous amount of time and money in hopes that their child will obtain Olympic gold.  There is a lot of dedication and hard work on both parts from a very young age--maybe even prenatally with eating right, exercising and taking care of mom during pregnancy.  However, I guarantee that none of these mothers took prenatal vitamins for the sole purpose of producing an Olympian!  They took prenatal vitamins as part of an overall prenatal program for the health of their baby.  

There are many components of a good prenatal program, such as nutrition, exercise, mental health and prenatal learning.  It is a concept that is growing because so many are realizing the benefits of encouraging cognitive development during the important stages of fetal development.  Prenatal education does not push your baby to be smarter but strengthens his or her foundation for a lifetime of learning.

That's why we say that BabyPlus no more produces a genius than taking a prenatal vitamin produces a body builder--or in this case, an Olympic athlete!